Pavel Durov had announced it over a year ago and, a few days ago, the official news arrived. The time has come to turn intentions into reality and, at the very end of this month, Telegram Premium will be launched.
Telegram is a cloud-based instant messaging and broadcasting service provided by Telegram LLC, a Dubai-based limited liability company founded by Russian entrepreneur Pavel Durov.
Although the app is still ignored by many skeptics, since its foundation in 2012, the milestones reached have been many until reaching the peak, in January 2012, in which the application reached 500 million active users per month. A milestone influenced, as announced by Durov himself, by the news regarding terms and conditions proposed by WhatsApp.
The official Telegram clients are free software. The server-side source code has not been made public. What does it mean? It means you can keep your cloud conversations secret.
First of all for the possibility of exchanging text messages between two users or between groups of up to 200,000 participants, making voice and point-to-point encrypted video calls, exchanging voice messages, video messages, photos, videos, stickers and files of any type up to 2 GB .
You can also set a timer for messages to self-destruct, causing them to be automatically deleted once viewed by the recipient.
One of the most useful functions offered by this app are the channels. Channels are a tool for spreading public messages to a wide audience, thanks to the unlimited number of subscribers.
When you post to a channel, messages are tagged with the channel name and not yours.
Through Channels it is also possible to broadcast live audio / video and text to joining members.
As anticipated, the news comes from the founder of Telegram, who a few days ago published on his channel new details on upcoming changes. He talked about the news and options available for both individual users and channel owners.
There are two privileges for users who decide to enjoy the Telegram Premium version:
announcements According to what was announced, Durov and his team have already started working on this new feature, in anticipation to launch it already this month.
It can be called a low-cost subscription, which will allow any user to directly financially support the development of Telegram and never see official announcements in the channels. A clean, distraction-free version of the messenger.
Not only privileges for individual users but also for channel owners. The other point on which he dwells in the announcement, in fact, is the possibility of also deactivating announcements in the channels by the managers themselves.
"Soon, advertisers will be able to run 'invisible' ads in any channel which, provided the cost of running is sufficient, would result in a lack of ads in that channel." emphasizes the founder.
The cost for the subscription has not yet been defined, as it is still being evaluated.
worry, though, there is no risk of ads being placed in private chats or groups.
Telegram will not show advertisements in the list of chats, private conversations or groups. Advertising will only affect large service channels, where there is already advertising and whose support leads to higher costs by Telegram.
This is guaranteed by Pavel Durov, thus concluding his announcement.